India's #1 Distributor Management System for FMCG Secondary Sales
GoSales DMS gives you 100% visibility into every distributor operation — orders, stock levels, payments, rep activity and last-mile delivery — all in real time.
No setup cost · Go live in 2 days · No credit card required
What you can't see hurts you
Most brands have no real-time view of what's happening beyond their primary sales — and it's costing them margin, market share and trust.
Secondary sales is a blind spot
You know what you shipped to distributors. What they sell to retailers? A mystery. You find out weeks later — too late to course-correct promotions or fix stock gaps.
Payment reconciliation is manual hell
Distributor payments arrive with no reference, invoices get disputed, and your finance team spends days matching transactions. Overdue balances pile up unnoticed.
Inventory imbalances kill growth
One distributor sits on 3 months of unsold stock while another runs out mid-campaign. You're flying blind on replenishment — and stockouts at retail hit your brand hardest.
Place and track orders. Effortlessly.
Distributors place primary orders and track fulfilment status directly from the DMS app or web portal — no phone calls to confirm dispatch, no manual follow-ups on pending deliveries.
- Place primary orders from both the DMS app and web portal
- Track order status from placement to fulfilment in real time
- View order vs fulfilment reports to catch supply gaps instantly
- Analyse orders by item, SKU, or outlet for smarter replenishment decisions
Every invoice type. One place.
From SFA-linked orders to open sales and direct outlet billing — all invoice types are handled from a single DMS interface, with no manual duplication or reconciliation required.
- Raise invoices directly against outlets, SFA orders, or open sales
- Generate and manage loadsheet-linked invoices per vehicle
- Handle GRN manually or via ERP/DMS integration
- SKU-wise and order-wise invoice reports available on both app and portal
Stock loaded right. Settled clean.
Manage vehicle loadsheets against orders or open stock, and settle van inventory back at the warehouse at end of day — with full traceability across every movement.
- Create and manage loadsheets per vehicle against orders or open stock
- Settle vehicle stock against loadsheets at warehouse check-in
- Track every stock movement from depot to outlet and back
- Reduce discrepancies with system-driven van stock reconciliation
Right price, right scheme. Every order.
Distributors stay current on product rates and active schemes without waiting for HO updates — pricing and promotions sync directly into the DMS so every order reflects the latest terms.
- Manage product rates and pricing from the web portal centrally
- Apply and track schemes across all distributor orders automatically
- View scheme entry reports to verify accurate promotion execution
- Receive event notifications for rate changes, new schemes, or target updates
Sales, targets, fulfilment. All in one dashboard.
Distributors and managers get a live analytics dashboard covering sales performance, order fulfilment, and target tracking — without exporting spreadsheets or waiting for weekly reviews.
- Dashboard with live sales analytics visible on login for both app and portal
- Track targets and monitor achievement in real time
- Access sales summary, order vs fulfilment, and SKU-level sales reports
- My Sales Orders view gives distributor reps instant access to their own order history
Seamless Integrations
Connect every part of your business in one hub—gaining real-time visibility, sharper efficiency, and the agility to scale without limits.
Google Analytics
Tally
CRM
WhatsApp & more
ERP
Retailer App
SFA
What our customers achieve
Average outcomes reported by GoSales DMS customers within 90 days of go-live.
Why Choose GoSales DMS?
Perfect combination of cutting-edge distributor functionalities with a simple, business-friendly interface.
Faster Implementation
Deploy GoSales DMS across your distributor network in weeks, not months.
Easy Onboarding
Online training and guided workflows help distributors adopt the system quickly.
Open API Integration
Hassle-free integration with ERPs, billing systems and GoSales SFA.
Enterprise Security
Enterprise-grade security and compliance with leading data protection standards.
Deep Analytics
Secondary sales, claims and stock visibility in one place for faster decisions.
Dedicated Success Team
Highly experienced teams for implementation, support and continuous optimisation.
Pricing
Explore our popular plans just for you
Toggle monthly/yearly plans, choose user count, and see live total pricing.
“It’s been a genuinely positive experience working with Max Mobility, and I’m happy to share my appreciation for their partnership.While they may not yet be a big name in the DMS SFA product space, what truly sets them apart is their unwavering commitment to customer success. Their flexibility and customer-centric approach are rare qualities in today’s IT Product or SaaS landscape.
Their team is proactive in acknowledging and resolving issues, and they’ve shown a genuine interest in co-creating solutions that align with our priorities. This level of partnership and responsiveness has made a meaningful difference in our DMS SFA journey.I appreciate their dedication and wish them continued success and growth in the future.”
Ready for complete distributor visibility?
Join 500+ brands who've eliminated secondary sales blind spots with GoSales DMS.
Frequently asked questions
Everything you need to know about Distributor Management.
Got another question? →A Distributor Management System (DMS) is a software platform that helps FMCG companies manage their distributor network—tracking distributor inventory, processing distributor orders, managing scheme claims, and capturing secondary sales data (sales from distributor to retailer). Without a DMS, FMCG brands operate with a significant blind spot: they can see what stock they shipped to distributors (primary sales), but have no visibility into what distributors are actually selling into the market (secondary sales). GoSales DMS closes this gap, giving brand managers real-time secondary sales data, distributor inventory levels, and scheme claim status across the entire distributor network.